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Post-doc fellowship in computational social science for summer or fall 2017, U-Penn

ICPSR Summer Program scholarships to support training in statistics, quantitative methods, research design, and data analysis

ISR Next Generation Awards: Support for pre-docs and early-career researchers in the social sciences

Workshops on EndNote, NIH reporting, and publication altmetrics, Jan 26 through Feb 7, ISR

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Next Brown Bag

Mon, Feb 13, 2017 at noon:
Daniel Almirall

Mick P. Couper photo

Designing Effective Web Surveys

Publication Abstract
Designing Effective Web Surveys cover image

Couper, Mick P. 2008. Designing Effective Web Surveys. New York: Cambridge University Press.

This is a practical guide to designing web surveys, based on empirical evidence and grounded in scientific research and theory. It is designed to guide survey practitioners in the art and science of developing and deploying successful web surveys. The author guides the researcher through the steps involved, from the basic building blocks and suggests ways to increase visual impact and interactivity. Throughout, he considers the importance of layout and design, and attention is also given to the way questions are put together. The book is intended for academic, government, and market researchers who design and conduct web surveys.

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