Home > Publications . Search All . Browse All . Country . Browse PSC Pubs . PSC Report Series

PSC In The News

RSS Feed icon

Work by Brown, Jackson, Ryan cited in brief for UT Supreme Court case on race-conscious college admissions

Thompson says criminal justice policies led to creation of prison gangs like Aryan Brotherhood

Schmitz finds job loss before retirement age contributes to weight gain, especially in men

Highlights

Overview of Michigan's advanced research computing resources, Monday, June 27, 9-10:30 am, BSRB - Kahn Auditorium

U-M's Data Science Initiative offers expanded consulting services via CSCAR

Elizabeth Bruch promoted to Associate Professor

Susan Murphy elected to the National Academy of Sciences

Next Brown Bag

PSC Brown Bags
will resume fall 2016

Mick P. Couper photo

Taking the Audio Out of Audio-CASI

Publication Abstract

Couper, Mick P., Roger Tourangeau, and Theresa Marvin. 2009. "Taking the Audio Out of Audio-CASI." Public Opinion Quarterly, 73(2): 281-303.

Audio computer-assisted self-interviewing (audio-CASI or ACASI) has been widely adopted around the world as a method for eliciting more candid responses to sensitive questions in surveys. While few studies have explored the added advantages audio may bring over text-CASI, those that have (e.g., Tourangeau and Smith, 1996, Public Opinion Quarterly 60(2):275-304) found large effects for self administration over interviewer administration, but only modest additional gains from the audio enhancement. In this paper, we explore the use of audio-CASI versus text-CASI in a national survey of fertility-related issues in the United States (the National Survey of Family Growth). In the pretest, male and female respondents were randomly assigned to audio-CASI (n = 299) or text-CASI (n = 312). We compare the distributions of substantive responses between modes and examine a variety of paradata (e.g., keystroke files, time stamps) to examine the use of the CASI instruments. The main study, which interviewed 7,643 women and 4,928 men aged 15-44 in 2002-03, used audio-CASI only, but again we have a variety of paradata and interviewer debriefing items to examine the extent to which subjects made use of the audio enhancements to CASI. Our results indicate that most respondents make limited use of the audio features of audio-CASI and accordingly the gains produced by this technology are modest relative to text-CASI.

DOI:10.1093/poq/nfp025 (Full Text)

Licensed Access Link

Public Access Link

Country of focus: United States of America.

Browse | Search : All Pubs | Next